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Ambitions of Art30 Years of the Nouveau Musée / Institute for Contemporary Art (boxset)

excerpt
Foreword – Nathalie Ergino


More than a celebration of the past thirty years, Ambition d'art constitutes an assessment and report, an active report, which we could describe as “retro-perspective.”
And it is, in fact, because the Institut d'art contemporain's genesis is as atypical as the position that I presently hold. To take over from a founder such as Jean Louis Maubant, this since 2006, and to participate as a true associate in the realization of his own assessment represents, to my way of thinking, an exceptional moment in the history of contemporary art institutions in France. Here it is more a question of a heritage in a state of transfer than a simple succession, in the breaking away from or continuity of that heritage.
Thus, being a dedicated observer of the Institute for many years, I was able to measure and appreciate what distinguishes it, in comparison with other pioneering organizations like the Capc in Bordeaux, or the Consortium in Dijon, but also with those that followed, such as the CCC in Tours, or Le Magasin in Grenoble.
If art, the artist, were always very much the center of the Institute's initial operation, they were so through the active relationship with the other, with society. And it is precisely with the assistance of “private, voluntary, and very committed people” that Jean Louis Maubant would develop an exacting and independent adventure over these past thirty years.
Mixing private and public contributions, the Nouveau Musée-Institut implement is first and foremost at the service of creativity and research, with the objective of accompanying this “manartist” and his “capacity for lucidity about himself and society, his desire to reach beyond the ordinary, his foresight, critical ability, his desire to speak to the other through emotion as well as rational discourse.” This is why Jean Louis Maubant gives preference to personal exhibitions, which allow him to better “enter into a work, into an always complex thought.” It is with this same concern to delve deeper and educate that, around the artist, he introduced a range of educational tools: documents, archives, publications, encounters, exchanges. And it is in the quest for the “Institute's resistance to the spectacle of art” that he invited certain artists back again at key moments during their careers, so as to affirm the necessity of notions of time, study, and commitment in art, without which no critical stance is possible.

Today, what is the role and relevance of a contemporary art institute when faced with current creation and the way it works?
It was by following a path that led me successively to direct a FRAC (Fonds regional d'art contemporain) in Champagne-Ardenne, and then a Museum of Contemporary Art in Marseilles, that I was led to consider the principles that have guided this organization as not only valid, but more than ever necessary.
Moreover, the act of passing on this memory is to consider this place as a work platform indispensable to the development of a future, particularly in a world in the process of radical transformation firmly planted in its eternal present.
However, “beliefs” have changed, obliging us to link strategies of extreme mobility to all endeavors searching to deepen experience. For, if artists feel the need to “reexamine,” this stems less from a desire to achieve an assessment than to obtain a “break” through the exercise of exhibition as an artistic form in its own right. And if the public seeks an explanation for things, this reaches beyond a consumerist attitude. It is so as to integrate into a group as a potential player… The increasing amount of elements and their globalization (artists, museums, collectors…) imposes an even greater seriousness and vigilance if we wish to preserve creation's central and pivotal position. How do we maintain an artistic course when faced with art market excesses and the hold of popularity ratings over museums? Yet this multiplying doesn't merely generate emptiness. For, although this “overfull” imparts dizziness, it also gives rise to excitement, curiosity, hope, and discovery.
How do we, without remaining in a fallback position, contribute to our time while maintaining high standards and mobility of mind? Although art becomes an industry, this doesn't necessarily deprive art of its qualities insofar as artists remain the masters of the game – and it is this exercise that has now become an ongoing challenge. Too bad, then, for the artists who abandon the quest for this freedom. After all, film, music, and literature, and this for a long time now, are the outcomes of approaches to various aims intended for diverse publics.
This is why we can enjoy dreaming that organizations of creation and diffusion such as the Institut d'art contemporain will accompany artists as far as possible in preserving their freedom to be and to create – without which a critical or subversive dimension of the artwork, the impact of the unexpected, and singularity, would not be possible.
At once looking into the future and archiving the past, experimental and theoretical, the Institut d'art contemporain could be this “new laboratory of time” that Jean-Louis Froment evokes in his book – in short, an Institute.


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